News

July 2006

Mering & Associates to become MeringCarson

For Immediate Release

Mering & Associates to become MeringCarson

SACRAMENTO, Calif. (July, 2006) - They say change is positive, and, at Sacramento’s Mering & Associates, so many positive things have been happening lately that even its name is changing.  The prominent Sacramento-based advertising agency has recently gained several clients, the California Restaurant Association and Mendocino Forest Products.  And effective this month, the agency is changing its name to MeringCarson, a move designed to acknowledge the role of Creative Director Greg Carson.

“Our agency is known for its great creative work, and Greg has been the driving force behind many of our most successful campaigns,” said Dave Mering, who founded Mering & Associates in 1985.   “We felt that changing the company’s name to MeringCarson was an appropriate way to acknowledge Greg’s contributions to our success.”

An award winning copywriter, Greg Carson re-joined Mering & Associates in 2000, following a stint with J. Walter Thompson in Atlanta.  He has served as Creative Director since that time, overseeing the development of campaigns for the California Division of Tourism, The California Grown Campaign, Raleys Supermarkets, the Sutter Health Network, and many others.

“I can’t express how pleased and surprised I am by this honor,” said Carson.  “Mering & Associates has been a home to me, and to have my name on the door is more than I could have hoped for.”                                        

To view the agency’s portfolio of work – visit their website at MeringCarson.com. 

MeringCarson is one of California’s leading advertising agencies.  Based in Sacramento, its current client roster includes the California Division of Tourism, Walt Disney Parks and Resorts, Lake Tahoe Visitors Authority, California State Fair, Raley’s Family of Fine Stores, Pebble Beach Company, Sutter Health and Fiji Visitors Bureau.

For more information, contact:
David Mering, CEO/Creative Director
Greg Carson, Creative Director

MeringCarson
1700 I Street, 2nd Floor
Sacramento, California  95814
:p (916) 441-0571  :f (916) 441-1370
meringcarson.com