Mering Carson

Creative Teams

Are you a motivated creative thinker who believes that every project is an opportunity to do something really cool? MeringCarson is always on the lookout for talented Art Director / Copy Writer teams with fresh ideas and wicked design skills.  Conceptual and creative thinkers ready to work on high-profile tourism accounts, sports and leisure accounts, healthcare, hotel and spa, and more. We’re dedicated to working hard, but also to enjoying where we work. Think you’re a good fit? Send your book, your samples, your website to:  hr@meringcarson.com.

Senior Media Planner/Buyer

We are looking for a smart, experienced, and motivated Senior Media Planner/Buyer to join our Sacramento media team.  The Senior Media Planner/Buyer will be the primary oversight for media planning and buying on a fast-paced account. The ideal candidate will:

• Be passionate about media and have a strong background and knowledge of all media planning and buying disciplines.
• Possess excellent analytical, multi-tasking and decision making abilities.
• Have expertise in evaluation, negotiation, planning and purchasing of traditional media (broadcast, print, outdoor).
• Offer a high level of experience in online media planning.
• Possess a significant amount of client contact experience.

Responsibilities

• Develop and maintain a strong knowledge of clients’ business and apply media understanding accordingly to help deliver against the clients’ needs/objectives.
• Work closely with the Director of Media Strategy in the development and communication of all media recommendations.
• Act as the primary client contact to maintain and develop client relationships.
• Prepare and deliver media presentations and POVs to clients.
• Develop and manage media plans and market flowcharts.
• Negotiate media buys and media placement across multiple media (TV, Radio, Print, Outdoor).
• Lead the day-to-day planning, implementation and tracking of media campaigns.
• Maintain accurate media budget control and flow of media activity, including Local TV, Interactive, Radio, OOH, Print.
• Establish professional, productive rapport with representatives/media vendors.
• Manage and analyze media placements to maximize ROI and report on their effectiveness and progress toward achieving goals.

Qualifications

• 5+ years of agency/ media planning experience
• Expertise across all media types (both traditional and emerging)
• Working knowledge of research tools and industry software (Strata, Nielsen, MRI, Scarborough, @plan, Omniture, etc.)
• Excellent written and verbal communication and presentation skills
• Strong negotiating abilities
• Proven leadership ability and previous client relationship experience
• Strong organizational and time management skills

We’re dedicated to working hard, but also to enjoying where we work.  Think you are a good fit?  Please send your resume to hr@meringcarson.com

Creative Teams

Are you a motivated creative thinker who believes that every project is an opportunity to do something really cool? MeringCarson is always on the lookout for talented Art Director / Copy Writer teams with fresh ideas and wicked design skills.  Conceptual and creative thinkers ready to work on high-profile tourism accounts, sports and leisure accounts, healthcare, hotel and spa, and more. We’re dedicated to working hard, but also to enjoying where we work. Think you’re a good fit? Send your book, your samples, your website to:  hr@meringcarson.com.